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Comparison · 7 min read

Pic-Time vs Curanta: photographers vs video-first creators

Pic-Time built a beautiful home for photographers. Curanta builds one for video. Here's where they overlap, and where they don't.

July 8, 2026 · The Curanta team

If you shoot photos, Pic-Time is probably the right answer. It was designed for RAW workflows, print sales, and the exact rhythm a photographer's client goes through — favoriting, ordering, hanging on a wall.

If you shoot video — especially vertical video for Reels and TikTok — Pic-Time is a photo gallery with video added on top. And you feel it the moment a 9:16 clip loads.

The player is the whole product

Curanta was built video-first, vertical-first. Autoplay muted, tap to unmute, Instagram-quality scrub. On desktop, we frame 9:16 the way a phone does — not stretched to fill a photo grid. On mobile, the player is the page.

What overlaps

  • Branded gallery URL with your logo and color
  • Client favorites and download tracking
  • Password protection and expiry
  • Store-front for selling deliverables

Where Curanta pulls ahead for video

  • Native 9:16 player on every surface, not a resize of a 16:9 frame
  • Reels-ready MP4 downloads at the right aspect ratio, no re-encoding
  • Editorial, Reel, and Grid gallery layouts — one is literally the TikTok feed
  • Client pages, not folders. No filename lists.
  • Sneak-peek mode: deliver one hero clip before the full gallery, drives client hype

How to choose

If more than half your revenue comes from photo prints and packages, Pic-Time. If more than half your work is 9:16 for social — weddings-as-Reels, brand content, short-form deliverables — Curanta was made for you.

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